When building an ecommerce site, the right template can make all the difference. With over 70% of ecommerce traffic coming from mobile devices, a responsive, user-friendly design is critical. This list highlights 19 templates from the Framer Marketplace, covering a range of industries and budgets. Prices range from $69 to $199, with options for fashion, beauty, tech, and more. Each template is designed to simplify store setup, integrate with Shopify, and optimize conversions. Key features include responsive designs, customizable layouts, and fast load times.

Below are the top picks:

• Kanva ($99): Ideal for fashion brands; sleek, minimalist design with 16 pre-built pages.

• Fjord ($99): Great for outdoor brands; animated, mobile-friendly, and highly rated.

• Aema ($99): Perfect for beauty brands; clean design with smooth navigation.

• FFShop ($199): High-end option for boutique businesses; polished with advanced features.

• Boutiq ($129): Luxury-focused with a 15-page layout and elegant transitions.

• All Natural ($79): Best for eco-friendly brands; nature-inspired design.

• ArtObjects ($49): Tailored for artisans; minimalist and gallery-like.

• LaFlora ($69): Affordable and professional for small businesses.

• Mesco ($79): Conversion-driven with sleek, responsive layouts.

• Essentia ($129): Focused on single-product brands with a clean, mobile-first design.

• Axiom ($199): Built for tech and electronics retailers; bold and modern.

• Liqua ($69): Versatile and budget-friendly for various industries.

• Soja ($79): Luxury storytelling with an editorial-style layout.

• Solvane ($79): Details unavailable; check the Framer Marketplace.

• Axels ($59): Details unavailable; check the Framer Marketplace.

• Awe ($79): Conversion-focused with fast load times.

• Dieter ($66): Details unavailable; check the Framer Marketplace.

• Lumel ($79): Details unavailable; check the Framer Marketplace.

For a quick overview, templates like FFShop and Axiom cater to premium needs, while LaFlora and Liqua offer budget-friendly solutions. Each template integrates with Shopify, ensuring smooth transactions and inventory management. Choose a design that aligns with your brand and audience.

1. Kanva

Primary Use Case

Kanva is tailored for fashion and lifestyle brands looking to create a stylish online presence without diving into coding. It’s a go-to choice for US-based retailers aiming to launch a store quickly and effectively. Designed for Framer, it requires an active Shopify store and the Framer Commerce plugin to unlock its full ecommerce capabilities.

Key Design Characteristics

This template stands out with its sleek, modern, and minimalist design, ensuring products take center stage. Its interactive layout is crafted to guide visitors smoothly toward making purchases. With 15,300 views on the Framer Marketplace, Kanva’s popularity shows it resonates with brands seeking simplicity paired with a professional touch.

Notable Features

Kanva comes with 16 pre-built pages, covering essentials like Home, Shop, Shop Single, Shop Category, Blog, Blog Single, About, Contact, and FAQ. It uses Framer CMS for seamless content management, making it easy to update product categories or blog posts. Its component-based design allows users to tweak colors, fonts, and layouts with drag-and-drop ease. Plus, it’s fully responsive, ensuring your store looks flawless on mobile, tablet, and desktop devices.

Price Point

Kanva is available for $99, placing it in the mid-range for Framer ecommerce templates. This price includes lifetime updates and access to customizable components, ensuring the template evolves alongside your brand. If you're curious about other options, check out Fjord for another standout ecommerce solution.

2. Fjord

Fjord is tailored for outdoor and adventure brands aiming to present their products with energy and a sense of authenticity.

Whether you're offering camping gear, hiking essentials, or adventure-focused apparel, this template delivers a shopping experience that feels familiar to U.S. customers. Built for Framer, Fjord connects seamlessly with Shopify via the Framer Commerce plugin, allowing you to handle transactions and inventory with ease. Its adventure-driven design sets it apart, much like how Kanva caters to fashion-focused businesses.

Key Design Characteristics

Fjord combines a sleek, animated, and minimalist aesthetic that keeps the spotlight on your products. Unlike basic landing-page templates, Fjord offers a fully developed store structure, including collections, product pages, and streamlined purchase flows - making it a great choice for brands looking to scale. With a 4.7/5 rating and recognition as the "Best Overall Value" and for having the "Best Features" among Framer ecommerce templates in 2026, it strikes a balance between eye-catching design and dependable functionality.

Notable Features

This template includes essential pages for collections, product details, and a complete storefront, ensuring a smooth shopping journey from start to finish. Fjord is fully interactive and mobile-friendly, adapting effortlessly to desktops, tablets, and smartphones. It supports major Shopify payment options like credit cards, PayPal, Apple Pay, and Google Pay. Plus, you can adjust colors, fonts, and layouts without needing to code. Its optimized performance ensures fast load times, helping to keep customers engaged.

Price Point

At $79, Fjord provides a well-rounded set of features at an accessible price. The cost includes lifetime updates and access to all customizable components, giving you the freedom to expand your store without worrying about extra fees.

3. Aema

Aema is tailored for beauty and cosmetics brands looking to present their products with sophistication and simplicity. It connects seamlessly with Shopify via Framer Commerce, giving you complete control over inventory, payments, and order management.

Key Design Characteristics

Aema’s clean and minimalist design focuses on highlighting product beauty while maintaining a sleek, professional appearance. Each page is crafted to provide a cohesive and polished experience, reinforcing your brand’s identity. Its component-based setup allows you to tweak colors, fonts, and layouts effortlessly through an intuitive, no-code interface. Plus, it’s fully responsive, ensuring your store looks great on any device.

Notable Features

Aema offers smooth navigation that guides customers from browsing to checkout without friction. It supports popular payment options, including credit cards, PayPal, and digital wallets like Apple Pay and Google Pay. With Framer’s drag-and-drop interface, customizing your store is straightforward. The modular design also makes it easy to add or remove sections as your business grows, keeping your store adaptable to changing needs.

Price Point

Priced at $99, Aema is a premium template designed for beauty brands. The cost includes lifetime updates and access to all customizable components, so you won’t encounter recurring fees as you expand your store or refine its design. Next, take a closer look at FFShop’s features to see how it can meet your ecommerce goals.

4. FFShop

FFShop is designed with high-end brands in mind, offering a sleek, focused shopping experience. It’s perfect for boutique businesses that prioritize minimalism and precision. If your brand leans toward a professional and clean aesthetic, this template ensures your products take center stage without unnecessary distractions.

Key Design Characteristics

With clean typography and subtle animations, FFShop creates a polished, premium feel. The grid-based layout ensures the design is fully responsive, looking sharp across all devices. This template has garnered 9.3K views on the Framer Marketplace and was last updated in late January 2026, keeping it aligned with contemporary design standards.

Notable Features

FFShop connects seamlessly with Shopify through the Frameship plugin, making product management and transactions effortless. Additional CMS sections, such as a News section with filters for categories and authors, and a Stockists section, help establish brand credibility and guide customers to physical retailers. It also includes a custom language selector, integrated contact and newsletter forms, and is optimized for speed and SEO.

Price Point

At $199, FFShop is a premium ecommerce template. The price includes lifetime free updates and access to all customizable components. To unlock its full ecommerce capabilities, you’ll need a paid Shopify subscription and a Frameship plugin license.

Next, explore Boutiq for a fresh take on ecommerce design.

5. Boutiq

Boutiq is tailored for luxury fashion and boutique brands aiming to create a sophisticated digital storefront for U.S. customers. If your business operates in the high-end retail market, this template is designed to reflect the elegance and exclusivity your brand represents. It’s perfect for brands where presentation and image are just as vital as the products themselves.

Key Design Characteristics

This template exudes refinement, featuring smooth scrolling, seamless transitions, and custom animations that keep visitors engaged. The 15-page layout is thoughtfully structured to highlight both your products and your brand's story. Its responsive design ensures that customers enjoy the same polished experience, whether they’re shopping on a desktop or a mobile device.

Notable Features

Boutiq is built with modern web standards in mind, offering fast load times and SEO optimization. Through the Frameship plugin, it integrates seamlessly with Shopify, providing real-time product updates and a secure checkout experience with major U.S. payment options. The dynamic product pages include image galleries that allow shoppers to view items from multiple angles, while advanced filtering options make finding the perfect product quick and easy.

Price Point

At $129, Boutiq offers a complete luxury-focused design package, including its extensive 15-page layout. To unlock full ecommerce functionality, you’ll need a Shopify subscription and a Frameship plugin license. Some reports suggest you might save 10% on the plugin if purchased alongside the template.

Next up, check out All Natural for another exceptional ecommerce design.

6. All Natural

All Natural is tailored for brands in the wellness, skincare, organic products, and eco-friendly industries. If your business focuses on natural beauty items, sustainable goods, or health-driven products, this template is designed with U.S. customers in mind. It appeals to shoppers who prioritize transparency and natural ingredients in the products they choose.

Key Design Characteristics

This template embraces a nature-inspired aesthetic, using soft colors and elegant typography to create a clean, inviting look. Its simple layout ensures the spotlight stays on your products while emphasizing your brand’s values. The design is fully responsive, meaning shoppers can enjoy a seamless experience whether they're browsing on a smartphone or a desktop.

Notable Features

All Natural includes six ready-to-use pages: Home, Shop, Product Details, About, Blog, and Contact. These pre-built pages allow you to get your store up and running in no time. Its component-based structure lets you adjust colors, fonts, and layouts without needing any coding skills, making it beginner-friendly. The template is built with SEO-optimized code for faster loading speeds. Plus, it integrates with Shopify via the Framer Commerce plugin, enabling secure payments through major U.S. options like credit cards, PayPal, and digital wallets.

Price Point

Priced at $79, All Natural is an affordable choice for brands focusing on organic and eco-conscious products. To access its full ecommerce capabilities, you’ll need an active Shopify subscription and the Framer Commerce plugin. However, the template itself provides a solid starting point for building your online store.

Next, take a look at ArtObjects for a fresh perspective on ecommerce design.

7. ArtObjects

ArtObjects is tailored for businesses in the arts and crafts space. If you’re an artisan creating handmade goods, art prints, pottery, or jewelry, this template helps you showcase your work in a way that highlights craftsmanship and builds customer confidence.

Key Design Characteristics

With its minimalist layout, ArtObjects ensures your products remain the focal point. The clean typography and generous use of white space create a gallery-like setting, allowing each piece to stand out without distractions. Plus, the responsive design ensures your store looks great on any device - whether it’s a smartphone, tablet, or desktop.

Notable Features

This template comes equipped with essential pages like Home, Shop, Product Details, About, Blog, and Contact. The intuitive layout provides a polished and seamless shopping experience for your customers.

Next up is LaFlora, which takes inspiration from nature for its ecommerce design.

8. LaFlora

LaFlora is a sleek ecommerce website template built specifically for the Framer platform. Its primary goal? Turning casual visitors into paying customers.

Key Design Characteristics

Created by NutsDev, LaFlora combines a polished, professional look with user-friendly functionality. The layout is thoughtfully designed to guide potential buyers effortlessly through the shopping journey, creating a seamless and enjoyable experience.

Notable Features

This template includes all the essential pages and features you’d expect from a robust online store. Plus, it’s fully responsive, ensuring smooth performance on desktops, tablets, and smartphones alike.

Price Point

At just $69, LaFlora offers an excellent choice for entrepreneurs and small businesses looking to set up shop without breaking the bank.

Up next: Check out Mesco for a fresh take on design.

9. Mesco

Mesco is a professional ecommerce template tailored for businesses looking to set up their online stores quickly on the Framer platform. Its design prioritizes turning site visitors into paying customers.

Key Design Characteristics and Notable Features

Created by Framlix - the team behind other Framer templates like Nivest and Awe - Mesco blends a sleek, conversion-driven design with smart layout optimizations and interactive features. These elements make the shopping experience seamless, guiding users smoothly from browsing to checkout.

Price Point

Mesco is available for $79, placing it in the mid-range category of ecommerce templates. It’s a great option for businesses aiming to elevate their online presence with a focus on driving sales. Coming up next: Learn about Essentia's minimalist take on ecommerce.

10. Essentia

Essentia is tailored for single-product brands and direct-to-consumer businesses that want to emphasize a single standout item. If your business revolves around a "hero" product, this template ensures it stays in the spotlight. Its design eliminates distractions, guiding customers through a streamlined buying process that focuses on conversions.

Key Design Characteristics

This template features a minimalist, mobile-first design, ensuring your product looks great on any screen size. It highlights product benefits and includes storytelling sections to create a strong narrative. With multiple viewing options, shoppers can explore your product in detail. The clean layout also supports fast loading times, which is crucial for both user experience and SEO.

Notable Features

Essentia connects with Shopify via the Frameship plugin, offering real-time inventory updates and seamless checkouts with major US payment providers. A built-in testimonial system provides instant social proof, eliminating the need for additional plugins. Plus, its SEO-friendly storytelling sections help your hero product gain better visibility in search results.

Price Point

Priced at $79, Essentia offers a mid-range option similar to templates like Mesco. It’s an excellent choice for direct-to-consumer brands looking for a conversion-focused design without the complexity of multi-category sites. Next, let’s take a look at how Axiom approaches modern ecommerce design.

11. Axiom

Axiom is tailored for tech and electronics retailers specializing in gadgets, smart devices, and consumer electronics. It’s built to appeal to a tech-savvy audience looking for detailed product information.

Key Design Characteristics

The design of Axiom is bold, modern, and geometric, making it perfect for highlighting technical specs and product details. Its look leans heavily into showcasing innovation, prioritizing a forward-thinking vibe over simplicity. This makes it an ideal choice for brands that want to spotlight their cutting-edge technology.

Notable Features

Axiom works seamlessly with Shopify through the Framership plugin, and it’s the brainchild of designer Joseph Alexander. Its layout is crafted specifically to highlight essential details for tech products, ensuring businesses in this space can present their offerings effectively. These elements set Axiom apart as a strong option for tech retailers.

Price Point

At $199, Axiom is positioned as a premium theme. Its price reflects the specialized design and smooth Shopify integration it offers to businesses in the tech and electronics space.

12. Lustro

At the moment, specific details about the Lustro template aren't provided here. To learn more about its purpose, design elements, features, and pricing, head over to its page on the Framer Marketplace.

13. Liqua

Liqua is an ecommerce template created by designer orbitx for the Framer platform. Its clean design and smart features are tailored to help you build a professional online store that focuses on turning visitors into buyers.

Primary Use Case

This template is versatile enough to suit a variety of retail businesses. Whether you’re selling clothing, electronics, home decor, jewelry, or even digital products, Liqua provides a solid foundation for your online store. With its emphasis on conversions, it’s especially suited for businesses aiming to turn casual browsers into paying customers.

Key Design Features

Liqua boasts a sleek, professional design that works effortlessly across all devices. Its responsive layout ensures your store looks sharp whether customers are shopping on their phones, tablets, or desktops. The design prioritizes simplicity and smooth navigation, making it easy for users to explore and purchase without unnecessary hassle.

Price Point

Liqua is available for $69 on the Framer Marketplace. This one-time fee gives you access to a fully customizable ecommerce template, and the best part? You won’t need to touch a single line of code.

Looking for another option? Keep reading to learn about the Soja template next!

14. Soja

Soja is an ecommerce template designed to deliver a high-end shopping experience. With a 4.7/5 star rating for Best Visual Impact in luxury storytelling, it’s tailored for brands that want to make an impression.

Primary Use Case

Soja is perfect for upscale brands - think luxury fashion, artisanal jewelry, or any product where the story behind it is just as important as the product itself. It’s ideal for sellers looking to create an emotional connection with their audience by emphasizing craftsmanship and brand narrative.

Key Design Characteristics

The template features a sleek, minimal design with editorial-style spacing and a clean layout. It feels like a luxury magazine brought to life online, making it an excellent choice for showcasing products in a way that appeals to sophisticated shoppers. To make the most of Soja, you’ll need high-quality photography, as its design relies heavily on striking visuals to tell your story and drive sales.

Notable Features

Soja includes all the must-have ecommerce pages: home, collections, product details, cart, and Shopify checkout integration. Its editorial-style layout is built to highlight your brand story while smoothly guiding customers from browsing to purchasing. Keep in mind that using this template requires Shopify and possibly additional plugins, which could add to your costs. However, the polished design ensures a seamless and luxurious shopping experience.

Price Point

At $79, Soja offers a fully customizable storefront without requiring coding skills. If you’re looking to explore another standout ecommerce design, check out the Solvane template next.

15. Solvane

Solvane is one of the ecommerce templates featured on the Framer Marketplace. Unfortunately, detailed information about its design, features, and pricing isn't currently available. To learn more about how Solvane could suit your ecommerce needs, it's best to visit its official listing on the Framer Marketplace.

Primary Use Case

Although specific use cases for Solvane aren't outlined, it’s part of a collection of ecommerce templates aimed at helping users set up an online store efficiently. If you're exploring options, checking out ecommerce Webflow templates or other Framer options might help you decide if this one aligns with your goals.

Key Design Characteristics

Details about Solvane's design are not provided. It seems to offer a basic ecommerce structure, but for a deeper understanding, refer to the official template page.

Notable Features

While no specific features are highlighted, you can expect standard ecommerce functionalities. More information is available on the template’s official listing.

Price Point

Pricing information for Solvane hasn’t been disclosed. For the latest details, including cost, visit the Framer Marketplace.

Next, take a look at Axels for more options in ecommerce design.

16. Axels

Axels is an ecommerce template available on the Framer Marketplace. For a comprehensive breakdown of its design, features, and pricing, check out its official listing.

Primary Use Case

Axels is designed to help you kickstart your online store with ease.

Key Design Characteristics

Specific design details aren’t provided here, but you can explore the live demo to get a feel for its layout, typography, and overall style.

Notable Features

Details on unique features aren’t mentioned. Visit the official listing to discover the template’s full functionality.

Price Point

Pricing information isn’t included. For the latest pricing, refer to the official listing.

Next, let’s take a look at Awe, another template worth exploring.

17. Awe

Awe is an ecommerce website template crafted by developer Framlix for the Framer platform. You can check out its full range of features on its Framer Marketplace listing.

Primary Use Case

This template is tailored for online stores focused on driving conversions. If your goal is to turn visitors into buyers, Awe’s design and features are built to support that mission.

Key Design Characteristics

Awe delivers the essentials of a high-quality Framer template: a fully responsive design that adapts seamlessly to all devices. It also prioritizes fast load times, which not only improves the user experience but also enhances SEO performance.

Notable Features

The template includes a layout optimized for conversions and integrates with ecommerce tools for product management and smooth transaction handling. Its responsive design ensures your store functions effortlessly, whether customers are browsing on a phone, tablet, or desktop.

Price Point

At $79, Awe offers a professional set of features at a competitive price. This pricing aligns with what you'd typically see for premium Framer ecommerce templates.

Next, take a look at Dieter for another standout ecommerce template option.

18. Dieter

Dieter is an ecommerce website template, one of many ecommerce Framer templates available on the Framer Marketplace. However, its documentation provides limited information about its features, design elements, and pricing.

For the most accurate and current details, check out its page directly on the Framer Marketplace.

Up next is Lumel, the last template in this list.

19. Lumel

Wrapping up our list is Lumel, an ecommerce website template featured on the Framer Marketplace. While specific details about its features, design, or pricing aren't provided here, you can visit its page on the Framer Marketplace to explore the most up-to-date information.

That brings us to the end of our collection of 19 ecommerce website templates, each designed to help elevate your online sales in the U.S. market. For a quick overview, refer to the comparison table below.

Template Comparison Table

Here's a quick overview of 19 ecommerce website templates, highlighting their key features and pricing to help you make an informed choice. While this summary covers the essentials, exploring each template further will give you a deeper understanding of their potential fit for your business.

When it comes to pricing, templates like FFShop stand out at the high end, priced at $199. This premium option is tailored for businesses prioritizing a high-conversion design. Mid-tier choices such as Kanva, Aema, and Boutiq are available for $99 each, offering a balance between affordability and features. Templates like Essentia, Fjord, All Natural, Mesco, Soja, and Awe are priced at $79, while LaFlora and Liqua are slightly more budget-friendly at $69. These options cater to small-to-medium businesses seeking professional Shopify integration. Keep in mind, these prices cover the template itself - you'll need to plan for additional costs like Shopify plans and plugins.

Across the board, these templates share essential features such as responsive design and Framer CMS integration, which simplifies managing dynamic content like blogs and product collections. Premium templates place extra emphasis on elements like visual hierarchy, fast load times, and strong calls-to-action, all geared toward boosting conversions.

The design styles vary significantly. Templates like Kanva, Essentia, and Liqua feature sleek, modern aesthetics with interactive elements and seamless third-party integrations. If you're in the luxury or high-fashion space, you'll likely prefer templates with editorial layouts and elegant spacing. For businesses with extensive product catalogs, look for robust filtering options. If you're focused on showcasing a single hero product, opt for templates designed to highlight individual items effectively.

For the most accurate and detailed information, visit the Framer Marketplace to explore each template's features, design previews, and pricing. This hands-on research will help you identify the best match for your brand's aesthetic, technical needs, and budget. Since mobile responsiveness and loading speed are critical for ecommerce success, these factors should play a big role in your decision-making process.

Use the table below as a quick reference point to streamline your search for the perfect ecommerce template. Thoughtful design choices can make a big difference in achieving your conversion goals.

Conclusion

Picking the right ecommerce website template goes beyond just how it looks - it’s about finding a design that reflects your brand, connects with your audience, and helps you achieve your sales goals. For example, if you're launching a luxury boutique, a template like SOJA (rated 4.7/5) with its clean, editorial-style layout might be perfect. On the other hand, if you’re managing a growing product catalog, a scalable option like Fjord (also rated 4.7/5) could be a better fit.

Take the time to evaluate your catalog size, brand vibe, and technical needs. Check out demos on the Framer Marketplace to see how different templates work with your product images and branding. Make sure the purchasing flow is seamless - test features like "Buy Now" buttons and navigation. Also, confirm that the template supports essential tools like Shopify and includes space for trust-building elements like customer reviews and guarantees.

Your ecommerce template is the foundation of your online store, so choose one that not only fits your current brand but can also grow with your business. Use the comparison table above to narrow your options and pick a template that matches your style, budget, and ecommerce goals.